ExpertFile will periodically "feature" expert profiles on its front page. It will also periodically reach out to media sources looking for currently in demand experts with links to profiles. Simply ask for customer success representative or email success@expertfile.com for assistance.
There is also a lot that you can do personally to promote your experts. Social media is a great way to promote your experts. Tweeting links to profiles whenever the expert is mentioned in news media or posting on LinkedIn or Facebook are great ways to promote an Expert. You could also use the ExpertFile profiles when disseminating news about key research, cases or publications from the expert in organizational press releases or internal news memos.
Finally, consider using Spotlight integrated into your website to directly tie breaking news stories with your in-demand experts. Look at the following examples from The McCombs School of Business at the University of Texas at Austin and SUNY Farmingdale for great examples of this feature.
To learn more about how you can promote your profiles, visit our Promote Your Experts page.